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CREATIVE
MICROSOFT SURFACE
At JeffreyM Consulting, I built and launched our team's creative department. Using my deep knowledge of content and social strategy, the content we created for Surface's X account boasts an impressive increase of 65% in engagement in just 6 months.
MICROSOFT WINDOWS
Created, program managed, and launched a pilot social media design program for Microsoft Windows, earning over 600k impressions and 30k engagements in its first quarter. The program continues to earn top fan engagement numbers on a monthly average.
MICROSOFT SURFACE
Created, program managed, and launched social media design program for Microsoft Surface. My pilot program for Windows extended to Surface after its success, and earned my team additional business, taking over all proactive creative content.
SOCIAL
MICROSOFT TEAMS
Project managed and conceptualized overall content and strategy for Microsoft Team's paid and organic Work From Home campaign.
MICROSOFT 365 APPS
Project managed, conceptualized, and wrote all content for the award winning project, Office Reactive. This highly matrixed role required relationship management and communication with multiple clients and agency partners.
COPY
THE TABLEAU BLUEPRINT ASSESSMENT
TABLEAU
I collaborated with my client stakeholders, project managers, designers, and the web development team to write the copy for The Tableau Blueprint Assessment's landing page, including writing for SEO.
B2C & SEO WRITING
MICROSOFT EXCEL
For this blog, the stakeholder for Microsoft Excel needed a blog targeting specific words and phrases for SEO while using an interview conducted by Microsoft with a unique artist. I took the transcription and SEO goals to create this fun piece.
EXECUTIVE GHOSTWRITING
MINDTREE
Former Mindtree SVP & Chief Technology Officer, Madhusudhan KM, wanted a blog highlighting key takeaways from Mindtree's annual Tech Beacon. Working with my internal social team, I narrowed down trending topics that would resonate with Madhu's followers and wrote this blog.